What Products do we use?
Here at Never forget your roots we believe in using the best products for hair quality and minimal damage, below are just a few of the brands we use.
Charcolite by Difiaba
Benefits of Charcolite?
- One-Step Lightening & Toning:It simultaneously lightens hair and neutralizes unwanted yellow and brassy tones for a cool, platinum finish.
- Purifies and Cleanses:Activated charcoal gently removes impurities and buildup from the hair, allowing the lightener to work more efficiently.
- Bond Protection:The included BondPlex, a blend of vegan oils and proteins, helps encapsulate moisture and protect fragile hair bonds during the bleaching process.
- Consistent & Stable Formula:The moisture-rich paste consistency provides stability, preventing swelling, bleeding, or transferring during application.
- Versatile Application:It is designed for both on- and off-scalp applications.
- Bright, Cool Finish:Powerful graphite pigments with a natural blue/silver base ensure total warmth control and a bright, healthy blonde result.
Why it's superior to traditional bleach:
While hair bleaching inherently damages the hair, Charcolite minimizes this damage. By purifying and detoxifying the hair before lightening, it helps preserve the hair's structure. The restorative BondPlex also works to restore moisture and reinforce hair bonds, leading to healthier-looking results.
Difiaba
Semi-Perm Colour

Colour your hair + Bond repair
Semi-permanent direct-dye colour + deep conditioning base
A revolutionary technology and creative tool, HUE & ME combines the reparative power of *Inulin BondPlex to rebuild the internal structure of the hair with our *high definition pigments, allowing you to create INFINITE COLOUR POSSIBILITIES.
YUV
Colour Lab

YUV Colour Lab are precise, consistent, and bespoke hair colour results due to its digital palette and precision dispensing technology, along with enhanced creativity the system creates a digital canvas and remembers the excat bespoke colour that you have chosen.
The system is sustainable and waste-free colouring experience, promoting eco-conscious choices.
Always
Developing

Here at Never Forget Your Roots we believe in innovation and the best hair products which is why we are always sourcing trusted and high quality partners and products to give you the best service.
We also believe in continuously developing ourselves, our products and our techniques.
We do the research so you don't have to.
